POSTED ON Feb 26, 2019

Denim in the city: Amsterdam celebrates Jeggings™

Get your bicycle ready: from Dam Square to a coffee break at the cozy and Instagram-picture perfect Pluk café, Nicole Ballardini showed us around the vibrant streets of Amsterdam. 

Nicole Ballardini, fashion editor and stylist, is originally from Italy but has had a globetrotter life all over Europe. After living seven years in London, she moved to Amsterdam, currently her home. Since she completed her studies, she wanted to work in the fashion industry and later succeeded in creating her own business, rewarded every day by her many followers’ appreciation on Instagram while juggling her career with a millennial mom life along with her little girl Emma Maaike. 

Behind the scenes of the ISKO's editorial shooting in Amsterdam.

Nicole took us through the picturesque canals of Amsterdam and we had the chance to celebrate ISKO's special anniversary: 10 years of ISKO Jeggings™, for which she wore a pair during our tour. This innovative trademark became a cult classic of ISKO's collections because of the many features matched together: the fabric has a second-skin feel and the authentic look of denim, on top of maximum stretch and comfort. ISKO Jeggings™ is made with ‘holding power’ capabilities that shape and sculpt, ultimately being the best in flattering the body. Instagram insiders Benthe Liem, Lizzy van der Ligt, Sabrina Meijer and Sophie May were also part of the celebrations, each wearing a pair gf Jeggings(tm) by one of our partner brands.

Our tour of the coolest spots in Amsterdam ended up with a shopping trip to Filippa K.’s store: dresses, jackets, bags and the Filippa K. jeans made of ISKO Jeggings™ . Surrounded by all these staple pieces for both everyday and special occasions, we must say it was very, very hard to choose!


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When Denim Becomes Art – Jeroen De Boer

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