Durability means clothing stays in good condition for long periods of time, which translates to long-lasting satisfaction and consumer confidence. Can recycled fibres really perform better than traditional denim? Material science and testing indicates that it can.

Most companies today are either practicing, planning for, or at least aware of the importance of sustainability as a business strategy. But is the right message getting passed on to consumers? Companies can make sustainability easy with the right communication.

Next to eliminating overconsumption, circularity is one of the most significant paths to making positive impact on the planet. So why are consumers so unfamiliar with the concept? The answer is simple: the logistics of circularity haven’t included the consumer yet.

“We don’t share a product — we share a vision.” Mirela Slowik, Category Leader at ISKO explains the link that unites ISKO, a company traditionally known for its denim, with Lando Studio, an ethically focused yoga and athleisure brand.

With the recent release of our 2022 Sustainability Impact Report, we’ve spoken with Ebru Özküçük, Head of Sustainability at ISKO Denim. We’ve asked her to reflect on the past year and share her thoughts about ISKO’s future goals.

When industry experts join forces, watch out — great things can happen. We’ve spoken to Kutay Saritosun, Director of Brand Services and Partnerships at bluesign technologies to understand what it takes to create fashionable denim with low environmental impact.

Stretch will never go out of fashion. ISKO Category Leader, Mirela Slowik, explains why no matter the trend, the advancements of stretch technology make stretch relevant and essential for all styles.